City Lit “London’s ultimate destination for inspiring evening, daytime and weekend courses for adults” engaged Catering Consultancy Bureau (CCB) to undertake the full tender process for its existing Café. Following a baseline review, we developed an options appraisal, supported by a recommendation paper on the strategic direction for catering over a five-year period.
An innovative and flexible caterer was needed to operate and refurbish the busy Café, particularly one who had the vision to develop an appropriate retail catering proposition. The Café is also accessible to the public providing additional opportunities for the successful operator to increase trade.
Student views were sought from the outset to encourage ‘buy-in’ to the new style Café and plans for the catering strategy over the coming years. This was also important to ensure that the best possible use would be made of the space allocated. An innovative Café Prospectus was developed by CCB, which formed the basis of market engagement, and a suitable catering partner was appointed who met the detailed criteria set by City Lit.